59 formats
Every template pre-fills the create form with tested defaults — style, materials, palette, scale — so all that's left to write is the product.
Apparel Ad (hook cut)
On-model fashion ad tuned for CTR: ~12s hook cut, burned-in hook + shop CTA.
Golden Glide (longboard cruise)
The canonical feel-good loop: effortless longboard cruise at golden hour, wind in the fabric, no cuts.
Coastal Drive (old money)
Passenger seat of an open-top on a coastal road at sunset — scarf streaming, quiet-luxury loop.
Try-On Transition (scroll-stopper)
Outfit-swap match cut — the highest scroll-stop format for DTC apparel. Upload a garment photo; the studio puts it on a model first.
Fit Check (walk + turn)
Fit and drape shown in motion, shot front-on — the highest-intent apparel format. Works from one garment photo via try-on.
Cube → Supercar
One-touch cube unfolds into a detailed supercar. #1 viral format.
Mini Garage Car Build
Diecast car unboxing + full assembly in a macro mini garage.
Liquid Chrome Cube → Supercar
Cube melts and re-forms like liquid metal into a supercar. Studio-orbit reveal.
Squish Cube → Robot
Jelly-soft cube squishes and bounces, then snaps into a robot. Pure ASMR.
Exploded-View Sneaker
Product bursts into a floating exploded view, then reassembles. Marketing-ready.
On-Model Apparel (Kling)
Upload a photo of your model wearing the outfit → cinematic fashion motion. Best AI model for apparel.
Transforming Mecha Robot
Unbox → build → transform a die-cast mecha. Built for Shorts/Reels.
Modern Farmhouse + Pool
The signature luxury farmhouse build with an infinity pool.
Luxury Watch Assembly
High-end mechanical watch built component-by-component.
Luxury Fragrance
Premium perfume — bottle, atomizer, cap, and hero reveal.
Serum + Cream Duo
Drop the serum, seal it with the cream, set them down together. "2 products. 1 routine."
Capsule + Powder Duo
Capsules on a palm, a scoop into water — the morning stack in one film.
Food + Supplement Duo
Kibble pours, a scoop of supplement dusts over it — the bowl, complete.
Serum Drop
Glass dropper, a single golden drop in slow motion, swatch on skin. The skincare hero format.
Cream Swatch
A jar opens, a whipped texture peaks, two fingers swatch it across skin.
Lipstick Twist
Cap off, bullet rises, pigment swatched in one confident stroke.
Cleanser Lather
Gel pumps, water hits, a dense lather builds between palms.
Ingredient Stack
The bottle opens into a floating stack of its actives — the transparency format.
Fragrance Mist
Cap lifts, one press, a cloud of mist catches the light.
Capsule Pour
Lid off, capsules cascade into a palm in slow motion. The supplement default.
Ingredient Exploded
One capsule separates into its ingredients, each floating in a labelled stack.
Powder Scoop
Scoop into powder, a level dose lifts, it dissolves into a swirling glass.
Gummy Drop
Gummies tumble out and bounce, macro on the sugar-free sheen.
Tincture Drop
Amber dropper, one drop under the tongue's-eye view, the oil catching light.
Bottle Unbox
Box opens, bottle lifts, seal peels, first capsules revealed.
Kibble Pour
Bag tips, kibble cascades into a bowl, macro on the crunch. The pet-food default.
Treat Stack
Treats stack into a tower, the top one breaks open to show the inside.
Toy Bounce
A rubber toy drops, bounces and settles in slow motion, macro on the texture.
Pet Shampoo Lather
Pump, water, a rich lather builds on a palm — gentle, close, clean.
Pet Supplement Scoop
A scoop of joint powder lifts and dusts over a bowl of food.
Wet Food Fill
Pouch tears, glossy wet food fills a bowl, macro on the gravy.
Main-Character Strut
Slow-motion walk toward camera on a sunlit street — main-character energy, loopable.
Wind Portrait (rooftop)
Standing still while wind streams the garment and hair — the easiest, most reliable feel-good loop.
Neon Drift (night walk)
Unhurried walk through rain-slick neon streets — teal/magenta night grade, loopable.
The Twirl
One graceful slow spin — the fabric flares and settles. Shortest, most loopable format.
Field Walk (wheat at golden hour)
Walking through waist-high wheat, hand trailing the grain — the 'romanticize your life' loop.
Snowfall Walk
Quiet snowfall street walk with steam breath — the outerwear and knitwear hero loop.
Cliff Reveal (drone pull-back)
One smooth aerial pull-back from close-up to vast landscape — the scale-reveal beat.
Backlit Walk (rim glow)
Slow walk into a low sun, rim light glowing along the fabric edges — dreamlike, never full silhouette.
Sunrise Run (waterfront jog)
Easy sunrise jog toward a retreating camera — the run-content playbook, natural gait proven live.
Dance Flow (golden-hour groove)
Slow on-the-spot dance groove at golden hour — grounded footwork, fabric sway, proven live.
Product Reveal Ad (hook cut)
Exploded-view product ad: ~12s hook cut, studio-orbit reveal, hook + shop CTA.
Transform Hook Ad
Scroll-stopping cube→product transform: ~12s hook cut, hook + shop CTA.
Speed Cube → Cheetah ⚡🐆
Attribute-themed cube (SPEED) morphs into a mechanical cheetah.
Pod → Mechanical Eagle 🦅
Sealed pod unfolds into a detailed mechanical bald eagle.
Cube → Battle Mecha 🤖
Compact cube transforms into a full armored battle mecha.
Flag Cube → Mechanical Lion 🦁
Country/flag-themed cube morphs into a mechanical national animal.
Creator Cut (voice + cut-ins)
One presenter, one continuous voice, cut-ins over it and word-timed captions. From a photo and a script, or your own recorded take.
UGC Spokesperson (talking avatar)
Photo + script → a lip-synced spokesperson reading your ad. UGC that converts.
Gunpla Model Kit
Satisfying model-kit sprue build to a posed mobile suit.
Die-cast Transformer
Heavy die-cast car-to-robot transformation reveal.
Cozy Tiny Cabin
Warm woodland micro-cabin, no pool, ASMR wood build.
Minimalist Modern Villa
Clean concrete-and-glass villa with a lap pool.
Product Assembly
Generic product/gadget assembly transformation build.
None of these? Describe it from scratch.
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